How to do On-Page SEO?
In this article learn how to do On Page SEO. Most people think there’s nothing more to on-page SEO than sprinkling a few keywords here and there. That’s false. Although keyword placement still matters, it’s much less important than it used to be.
While on-page optimization is less straightforward than it once was, it’s still arguably the easiest part of SEO. It’s one of the few things you have full control over and doesn’t require much technical prowess. If you know how to make basic website edits, write (or know someone who can), and are willing to do a bit of research, you can do it well.
What is on-page SEO?
On-page SEO (also called on-site SEO) is the practice of optimizing web pages to rank higher in search engines. It includes optimizations to visible content and the HTML source code.
Why is on-page SEO important?
Google looks at your page’s content to determine whether it’s a relevant result for the search query. Part of this process involves looking for keywords.
Given that all relevant top-ranking pages include this, it’s reasonable to conclude that it’s something searchers want to know. Google probably knows that pages covering these things lead to higher user satisfaction than those that don’t—and chooses to rank them higher.
If you’re writing a listicle, you can also look to subheadings for insights into specific products, services, or tips you might want to include.
For example, if we use the free on-page report in Ahrefs SEO toolbar, you’ll see that the top-ranking pages for “best golf club sets” mention some of the same sets.
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